Read more about the brand we designed for Jessica here.
Read more about the brand we designed for Jessica here.
Kat Creech, wedding + event planner extraordinaire, is such a joy! I’ve worked with her and her fab team many times to design wedding invitations, so I’ve seen first hand the passion she brings to each and every event she plans. When she told me it was time to bring her own brand to the next level, we both said “yellow” at the same time. It just fits. Yellow is optimistic, bright, exuberant, clear and warm all at the same time … just like Kat.
When she showed me her signature, I just knew we had to incorporate it into the logo. Its bold, cheerful and fresh look is just the message we were going for. Kat loved her look so much she decided to throw a rebranding party! I could hear the champagne popping all the way from Houston, Texas. Love that!!!Pin It
As any creative person can tell you, designing for yourself is the worst. The self-doubt, the procrastination … the ulcers! So it is with lots of joy (and more than a smidge of disbelief) that I report that the Chromatic & Co. brand identity that we designed won a merit award for graphic design in the 2013 HOW Promotion & Marketing Design Awards. Thanks so much to all the HOW judges!
To see a bit more of the corporate identity check out our Branded by Delphine post from a few months back.Pin It
It was so much fun to design this playful logo for Jany Columbo, a pet sitter (and pet lover) based in Charleston, South Carolina. Taking care of someone else’s pet is serious stuff, but a big part of the job is play, and I wanted that aspect to shine through with the branding. Jany has a bright, cheerful personality and a genuine love of animals, thus the bright colors and fun animal graphics.
The bright, fun color palette was inspired by the outdoors: turquoise sky, green grass, and sunshine yellow. I chose a strong, modern font with a little bit of quirkiness. The bright graphics and bold font choice imply trust and stability, but nothing is too serious looking, since I wanted to stress the importance of play.
We’re still working on some other elements, including a report card for pets and a website, so check back in a few weeks.Pin It
Dr. Naples, an Austin, Texas based oral and maxillofacial surgeon, wanted to update the logo and identity of his practice, in preparation for his expansion and move to his new oral surgery center. He loved the “N” in a box element from his old logo, so kept that … but ditched everything else (including the 80s era parchment paper and gold lettering). Eeek.
What do you want from your oral surgeon? Clean, professional, trustyworthy, strong … so I chose a nice, solid and strong blue for the brand. I kept all the lines square, clean and sharp, and I used lots and lots of white space.
To keep things super clean, I chose a very bright white stock (everything is offset printed on Neenah Classic Crest Solar White). I kept the same blue and white, with accents of black, color palette throughout all of the branded identity: business cards, appointment cards, we’ve moved cards, letterhead, business envelopes and stickers.
The main business card has a crisp, clean look. I used the band/stripe as a design element throughout the entire identity package. Dr. Naples is moving to the new building in a few months, and there will be many more elements printed to celebrate the new location! Congratulations, Dr. Naples, on the incredible growth of your business!Pin It
Every day beautiful letterpress crosses my desk. Every single day. I know. Get out the violins. While I’m always excited to see how Delphine designs translate into print, it’s not often that an invitation makes shout with joy. I actually shouted “WOWZA” out loud to an empty studio (everyone was at lunch except me and Ajax the cat) when I saw the stack of samples from the pressroom.
Holy Fluorescent Neon Pink Edge Painting! It’s even more bright, beautiful and electric in person. I’m in love with edge painted letterpress invitations. Don’t ask me how it’s done … it’s a magical process that involves scary looking clamps and magic dust. But isn’t it oh so pretty and worth all the headaches and extra work?
These letterpress invitations are printed in hot pink and gray on extra thick 220lb white 100 percent cotton paper, and are edge painted in neon pink. Not shown: the back is solid hot pink with the website knocked out in white.
I designed The Beauty Social‘s logo for them last month, with high end fashion world in mind. The typefaces are about as classic as you can get, but the shocking hot pink and the large scale really make it clear that The Beauty Social is a fun brand.
Lucky beauty, fashion and press industry Angelinos will be getting invitations soon. The event is open to the public, so check out The Beauty Social for the scoop.Pin It
It’s a bad case of the cobbler’s daughter here. In big bold letters at the top of my to do list for, oh, 5 years or so, has been “Design Delphine Portfolio Website.” I’ve been so busy it just has never happened. Maybe next year? Meanwhile, I thought you may want to see what I’ve been up to recently. Here are some of the logos I’ve designed so far this year. Right now we’re booking logo and design projects for fourth quarter 2011, so give me a shout if you believe in the power of good design and are looking for a brand-building partner.Pin It
A quick peek at one of the projects we’ve been working on here at the studio: combo letterpress – offset business cards and note cards for my friend Barb, the new chairwoman of the board of Torrey Pines Christian Church. The church already had the lovely logo, we just cleaned it up a bit and designed the layout for the business cards and note cards.
It was a bit of a challenge to fit all the info onto the business card, so we used the back of the card to print the church’s mission and the answer to the most frequently asked question: what time is Sunday service?
The front of the card is letterpressed in dark red/crimson ink and gray ink; the back is offset printed with a full bleed and knocked out white text. A pretty off-white bamboo stock was a great choice to show off the letterpress impression.
//photos by Delphine
When Sarah Kleven McGann, a San Diego based criminal defense attorney, came to me for help branding her new law firm, Kleven McGann Law, I just knew that she needed something a little different from the run of the mill boring lawyer logo. She isn’t like all the other lawyers I’ve met in my life … no stuffy office, no ascot, no circular speeches. Instead she is all smiles, fun energy and warmth.
This project is a perfect example of balancing what the client wants (something fun, energetic, feminine) with what the client needs (a professional brand that will appeal to other lawyers, which is where she gets all her referrals).
While the brand needs to appeal to other lawyers, who generally go for super traditional looking, solid brands, we also needed to keep the look “her” — modern, feminine, professional. So I went with a strong peacock/teal, jet black and bright white color palette, to express her professional/serious side. Peacock is a teal blue color, so it rests comfortably in the “I’m a professional, you can trust me, I know what I’m doing” BLUE world, but pushes into the fun zone a tiny bit with the green undertones.
A really colorful peacock envelope keeps it “Sarah” without making it too girly or frilly. I chose a fairly traditional, but warm font (Neutra) to add stability to the brand, and threw in a lot of white space and played with scale (her business cards are super tiny: 3.5in x 1.25in … standard width but short) to keep the overall look modern and fresh. To give it all a luxe polish, we letterpressed everything on bright white 100 percent cotton paper.
I had lots of fun working on this project, which is not something you can usually say about working with lawyers! Readers, I hope you never are in need of a criminal defense attorney … but just in case keep one of Sarah’s snazzy cards in your rolodex.
//photos Erika FirmPin It
I was just finishing up the logo I designed for Little Green Beans (we have yet to finalize the shade of green, but the mark is done) and realized I have designed logos for three companies with the word “Green” in their name. Just another reason why green is my very favorite color.
I’m super excited for co-owners Melissa Anderson and Betsy Bracken, co-owners of the fabulous new shop Bixby & Ball, in Solana Beach, California. The shop is all about the Coastal Lifestyle. They’re celebrating the grand opening of the store this weekend, so if you’re in the neighborhood (the Cedros Design District) stop by for some awesome shopping!
Here’s a peek at some of the goodies I designed for them. We chose a really “East Coast” dark navy and green color combo, perfect for the tone of the store, along with a classic vintage font and a modern ampersand (that sort of reminds me of an anchor … and has little balls on the ends, like the “Ball” in the name of the shop). I hope you like it, too.
My favorite part of their branded look is the big sign above the door (I was so excited to see it that I totally forgot to take a photo). I’ll remember to bring my camera when I visit later today, so I’ll post photos of the shop next week : )
I’m thrilled for sisters Julie O’Brien and Theresa Anderson, as they celebrate the opening of their fabulous new stationery store, Sweet Paper, in La Jolla, California.
Coming up with the logo turned out to be the easy part. One part sweet (but not saccharine), one part strong (but not tough), one part frame (but not heavy) … established in 2010. Done.
The difficult part was agreeing on a color palette fit for a darling stationery shop a few blocks from the beach. After long discussions and lots of ideas (lilac! aqua! turquoise! navy! yellow!) we landed on beautiful melon and warm sandy grey for the color palette. I absolutely love how it turned out. I’d love to hear what you think. And I’d also love it if you would visit their store in La Jolla when you’re in the neighborhood. You won’t be sorry!
We letterpressed all of the business cards and stationery (of course) in beautiful melon and grey inks, and added a signature pattern to the back of the business cards. To finish off the look, all the corners were rounded. Sweet, don’t you agree?
all design and photos ©Delphine