Tag Archives: advice

New 2014 Postage Rates

2014 Postage Rate Increase via DelphineThe USPS just raised rates for 2014! Here’s a quick guide to new 2014 Postage rates as they apply to most wedding invitations:

  • Letter, Save the date, Reply Envelope (with single reply card inside), Single card/invitation: 49 cents
  • Invitation set (invitation, reply card, reply envelope, and another card or two, up to 2 oz.): 70 cents
  • Postcard (size 6in x 4.25in or smaller): 34 cents
  • Any letter/card or invitation set (up to 2 oz.) to all international destinations: $1.15

Keep in mind: square envelopes/postcards, non-bendable envelopes, and extra thick envelopes don’t fit through the USPS machines, so there is an additional fee for being non-machinable — check with local post office for rates or use the usps’s handy postage price calculator. There are also additional fees for postage weighing over 2 ounces.

Besides buying stamps at your local post office, you can buy official USPS stamps online at USPS.com. There are lots of pretty ones to choose from. If you’re looking for something a bit more custom, check out Delphine’s Zazzle shop with stamps to match most of our invitation designs. If you don’t see what you’d like, or need the colors/monogram switched out just let us know and we’ll whip something up for you.

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Accelerate Through the Turn

Accelerate Through the Turn Advice from Donald Firm via DelphineAs usual, my plate is overflowing with projects, and some pretty big changes are in the works. In effort to keep it all together, I’m trying to remember this advice my dad (Don Firm) gave me when he was teaching me to drive: accelerate through the turn.

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Stationery vs. Stationary

Stationery vs Stationary Spelling

How to spell Paper Stationery versus StationaryFellow stationers, I know we share a collective “aaaaaargh” every time we see our beloved industry spelled incorrectly.

For the record, when referring to paper goods, the correct spelling is ‘stationery’ … and when referring to something standing still, like an exercise bike or a parked car, the correct spelling is ‘stationary.’

“Word to the Wise” graphic courtesy of Fig. 2.  •  Delightful stationery and stationary definition tote by Sapling Press available in their Etsy shop.

 

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“Please R.s.v.p.” is Redundant

Please R.S.V.P. is redundantA gentle reminder … R.S.V.P. is an acronym which stands for “répondez s’il vous plaît.” The literal translation of this French phrase is “respond if it pleases you.”

Writing “please r.s.v.p.” is like writing “please respond if it pleases you.” Which is silly.

Merci for listening. I will step down from the soap box now.

 

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2012 USPS Postage Rates for Wedding Invitations

2012 wedding invitation postage rates uspsThe USPS is raising rates in a few days (January 22, 2012). I can’t wait to see the new stamps. I’m particularly looking forward to the new bonsaii and cherry blossom ones.

Now is a good time to stock up on those Forever stamps! And remember if you are sending out invitations with reply envelopes you expect to receive after January 22nd to put an extra penny stamp on them to ensure delivery back to you.

Here’s a quick guide to 2012 USPS rates as they apply to most wedding invitations:

  • Save the date, Reply Envelope (with single reply card inside), Single card/invitation: 45 cents
  • Invitation set (invitation, reply card, reply envelope, and another card or two, up to 2 oz.): 65 cents
  • Response postcard: 32 cents

Keep in mind: square envelopes/postcards, non-bendable envelopes, and extra thick envelopes don’t fit through the USPS machines, so there is an additional fee for being non-machinable — check with local post office for rates or use the usps’s handy postage price calculator.

Besides buying stamps at your local post office, you can buy official USPS stamps online at USPS.com. There are lots of pretty ones to choose from. If you’re looking for something a bit more custom, check out Delphine’s Zazzle shop with stamps to match most of our invitation designs. If you don’t see what you’d like, or need the colors/monogram switched out just let us know and we’ll whip something up for you.

 

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bookshelf: often wrong, never in doubt, by donny deutsch

For the past few days I’ve been reading adman (and maybe one day NYC mayor) Donny Deutsch‘s book, “Often Wrong, Never in Doubt.” Not that it’s a surprise (you have seen his fantastic CNBC show, The Big Idea, right?), but the book is stellar. Every chapter I find myself learning something, nodding in agreement, annoying John by reading something aloud. So many things in the book are quotable, but a few I just read are really sticking with me

On putting clients first: “‘What would I do if this was my business?’ How going over to the other side will better your own bottom line.”

And on fear: “You can’t be crippled by the fear of failure; that truly is in the definition of not succeeding. If you do nothing, your failure is guaranteed.”

And one more, because I can’t resist: on women and “The doctrine of female superiority”: “Women are superior beings. It’s that simple. Give me a choice between a woman and a man with the same talents, I’ll take the woman every time.”

On it’s face, this book is about a simple question: “Why not me.” But it’s really about going beyond believing in yourself, and doing something about it. It’s about action. It’s also about the crazy ad world (the behind the scenes insight is entertaining and enlightening, to say the least). It’s about how to be a great boss. How to deal with clients. How to deal, period. It’s about facing fear, not backing down, being bold. Being authentic. Yes, it’s inspiring, but beyod that, it’s motivating. It’s a call to action. Oh yes, and it’s about branding, too. I highly recommend this book to anyone in business, not just creative types.

By the way, sorry, Donny, that your face is covered up by a sticker … silly librarian. What were you thinking?

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ask me anything … via formspring

left + center photo ©Peden+Munk; right photo ©delphine

Yes, that’s right. Ask me anything. I signed up with Formspring quietly last week. Almost daily I get emails asking for advice or my thoughts or my suggestions on lots of stuff (mostly about running a design-centric business). Now I can answer questions in a public forum. It’s like a public FAQ. Awesome.

So go ahead … ask me anything. (Well, not anything. I mean, lets keep it decent, okay).

 

 

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small business tips

Here at Delphine we are truly honored to have been chosen as a featured vendor on Abe’s Market. Besides being a great concept (eco-friendly goods all in one spot!) and having one of the cutest logos around (a shopping bear!), Abe’s Market is run by a super team (smart and nice!), determined to help each of their vendors rise. Last week John and I tuned into a webinar hosted by Abe’s Market during a lunch break from the NYIGF floor. The speaker, Perry Abbenante, is the former lead buyer at Whole Foods Market. He had lots of great stuff to say, but I am so thankful that he threw out this gem:

“It’s simple: spend the money on great packaging. You won’t regret it.” I wish I could put that little snippet on tape and play it at the beginning, middle and end of every meeting with a design client!

Pictured above: some of my personal favorite examples of fantastic packaging design: MOR Cosmetics and IZZE soda.

 

 

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quoted: marketing + business

I read Tribes, by Seth Godin while I was in New York for NYIGF. It was the perfect book to read while attending a gift show. While on the surface the book is about leadership, it’s full of lots of super insights on marketing. The overarching themes I took away from the book are that it’s okay to question the status quo (“be a heretic”) and that change & innovation are keys to success.

I have to return my copy to the library, but I’m already planning a visit to my local bookshop to pick up my very own copy.

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